FIC Urges Industry to Partner with Governments and Stop Battling


It’s time for fitness facilities across the country to stop fighting government restrictions, says Fitness Industry Council of Canada, the voice of Canada’s fitness industry. The national fitness industry strategy must be to partner with the government to work toward a solution.   “With COVID-19 cases continuing to rise, fighting the restrictions or fighting to […]

[PART 3] Social Media Mistakes To Stop Committing

social media marketing

Your marketing plan should always include social media. If it doesn’t, then you may not draw in the clients you’re currently looking for. In part one of our 4-part series… We covered the top 2 mistakes you’re making when it comes to posting and creating engagement on social media. And in part 2…we dived in […]

Webinar: How will Fitness Evolve in 2021?

Webinar: How will Fitness Evolve in 2021?

On Thursday, December 10th at 1pm EST, join PJ Taei, President of Uscreen, for an exclusive live webinar to discuss predictions and expectations for what lies beyond the pandemic, how to future proof your fitness business in 2021, and beyond. What’s covered:   How to set up your digital offer for long-term success Most popular […]