How Your Club Can Smash the New Year Sales Rush

How your club can smash the New Year sales rush

The January peak can make or break a club’s sales figures and set the tone for the year. But with fitness competition now fiercer than ever, how can clubs stand out from the crowd, while staying true to their brand and current members? Here are 7 key plays. Whisper it quietly, but clubs are coming […]

ParticipACTION Campaign Urges Government to Take Action on Inactivity Crisis


Fitness Industry Council of Canada has signed the ParticipACTION campaign and we’re asking the Government of Canada to tackle our national physical inactivity crisis. If you believe that investments in physical activity policies, programs and infrastructure are good for people living in Canada and that regular physical activity is a necessity of life, please consider […]

A Quick Guide to Getting Fitness Testimonials for your Gym

client testimonial

Sometimes asking for testimonials can be challenging. When is the right time to ask? How do you ask? In person or by email? Even more confusing can be this: What exactly do you ask your client?! This is really important. If you ask the wrong questions or just say “Can I have a testimonial?” You […]

canfitpro 2021 Online: Business & Leadership


Friday November 12, 2021 As a leader in fitness education, canfitpro online events have provide a unique opportunity to connect, educate and inspire thousands of fitness professionals across the globe. canfitpro 2021 Online: Business & Leadership offers 15 engaging lectures and networking opportunities in 4 specialized education areas including Technology, Sales & Marketing, Coaching, and […]