3 Marketing Strategies Gyms and Studios Can Use in 2022

3 Marketing Strategies Gyms and Studios Can Use in 2022

Marketing to and reaching your target audience in a post-2021 market can be confusing. We’ve gathered a few tips and data to help you connect with new and existing members. If you’ve noticed a shift in marketing trends and want to build better relationships with your current members while reaching a new audience, then keep […]

Three Reasons Why Hiring Salespeople “Just Doesn’t Work”

Three Reasons Why Hiring Salespeople “Just Doesn’t Work Like That”

Finding talent right now is hard, and those difficulties are well documented. But when it comes to hiring sellers, some companies make it even harder on themselves. The problem? Hiring sellers is simply a completely different – and unique – challenge from any other position in your organization. There are three obstacles that only exist […]

Diversity, Equity, Inclusion and Belonging (DEIB): Practices in Personal Development

Diversity, Equity, Inclusion and Belonging (DEIB): Practices in Personal Development

(Part 4/5) Personal trainers and fitness professionals need to innovate and diversify their businesses to thrive. Learn the G.R.I.T. framework for success: Growth mindset, Resilience strategies, Inspired P’s, and Taking actions. You can steer your personal training and fitness business to reach more clients by applying these results-oriented strategies. This 5-part series will focus on […]

Core Health & Fitness Digitalizes The Gym Experience with Advagym by Sony

Advagym

Core Health & Fitness has announced a partnership with Sony Europe B.V. to offer the Advagym digital platform to their customers. Advagym brings an easy-to-use digital platform to fitness facilities to make tracking workout data simpler than ever before. Wireless sensors can be connected to Nautilus strength machines, Star Trac and StairMaster cardio equipment, Schwinn […]