Revealed: The Increase in Canada’s Social Value from Getting More Active

Revealed: The Increase in Canada's Social Value from Getting More Active

Fitness Industry Council of Canada Puts a Number on the Savings Made Through Active Lifestyles Fitness Industry Council of Canada (FIC) today reveals the enormous savings to the Canadian taxpayer and economy through the benefits of engaging in sport and physical activity, demonstrating how Canada could reap even bigger rewards from encouraging more people to […]

2022 Canadian Fitness Industry Leadership Award: Scott Wildeman

Fitness Industry Council of Canada (FIC) is pleased to announce Scott Wildeman as the 2022 recipient of the Canadian Fitness Industry Leadership Award.

Fitness Industry Council of Canada (FIC) is pleased to announce Scott Wildeman as the 2022 recipient of the Canadian Fitness Industry Leadership Award. Scott has been part of the fitness industry since 1997 when an opportunity emerged for him to become a weight room monitor while enrolled in Kinesiology at the University of Calgary. In […]

The Fitness Industry Beyond COVID & Economic Uncertainty

The Fitness Industry Beyond COVID & Economic Uncertainty

Omicron, supply chain issues, inflation, and other economic challenges. Like most businesses (and consumers), the fitness industry has been through a lot so far this year.  Despite the pandemic and economy, the future looks promising for the fitness industry. Independent research* points to a bright future for the industry. Here are a few of my […]

Overcoming Lack of Support: Contacting the Right Person and Other Ideas

Overcoming Lack of Support: Contacting the Right Person and Other Ideas

No single person, no matter how intelligent or experienced, can understand everything there is to know about a given job. Questions will come up, and when they do, the individual – whether a software developer, project manager, sales engineer – or any other title, needs to have a handle on the specific support that is […]

World Gym International Launches Strength-Only Gym Model

World Gym International Launches Strength-Only Gym Model

With over 230 franchise locations on six continents, World Gym International, which traces its roots tracing back to the early days of Muscle Beach, has announced the introduction of an innovative, new strength-only gym: “World Gym Legacy.” The format is designed to meet the growing needs of today’s consumer, while also providing new and existing […]