4 Gens by 2 Gen: Marketing Your Gym to Four Generations

4 Gens by 2 Gen: Marketing Your Gym to Four Generations

Sal and Sarah Pellegrino took the latest data and research and created a powerhouse presentation that is coming to FIC this Friday Millennials are willing to spend big dollars in your gym for an exceptional experience. Boomers are loyal customers who will stick with you – but they might be penny-pinchers, Generation Z is the […]

How to Get Funding to Upgrade Your Business

How to Get Funding to Upgrade Your Business

‘I have debt and I know I should spend money improving technology, but…’    ‘I really need to switch or start using software to do [insert business function here], but…’   ‘My website and social media need an update to help attract new members, but…’   ‘I wish I had more revenue streams from X, […]