Ready, Set, RACE!

Why Races are an Untapped Source of Revenue The energy of race day is a vibe. This past weekend, Toronto was vibing as over 5000 passionate athletes descended upon the Enercare Centre for the inaugural Canadian Hyrox race. With solo, doubles and relay races, thousands of kilometres were run, balls were slammed against walls, […]
Carbon Tax Rebate – What you Need to Know

The Canadian carbon tax rebate aims to provide financial relief to eligible businesses by helping offset the costs associated with the federal fuel charge. How Does the Carbon Tax Rebate Work? The rebate will be automatically issued to eligible Canadian-controlled private corporations (CCPCs). To qualify, a business must be a CCPC throughout the tax […]
Adapt to Empower: Redefining Fitness as a Part of Lifestyle for Special Populations

Education has the power to equip individuals with new skills that are specific to a field or discipline, as well to teach them what are often referred to as ‘soft skills’ that are attributed to human character and are circumstantial. One of these skills and characteristics, is the ability to be resilient and to adapt. […]
Is Your Gym’s Website Losing Potential Members? Simplify Registration for Higher Conversions

You’ve got the website traffic. People are landing on your gym’s site, checking out your offerings, but something is stopping them from signing up. What’s the holdup? More often than not, the culprit is a complicated, drawn-out registration process. When someone is ready to take that first step toward joining your gym, the last thing […]
The Secrets of Visionary Thinkers: 10 Rules For Brainstorming Success

At various times, the popular press raises the idea that group brainstorming isn’t effective at generating creative solutions. That assertion is erroneous, for a variety of reasons. Groups can – and do – successfully brainstorm creative and useful solutions. But research does show that effective brainstorming requires adherence to some specific guidelines. If it’s done casually, without […]