9 Key Principles of Client Retention in Fitness

9 key principles of client retention in fitness
Courtesy HEXFIT

Courtesy HEXFIT

Join industry experts on Tuesday, April 11 at 1:00pm EST for a virtual masterclass to learn more about the fundamentals of client retention and provide ready-to-use strategies to implement in your business model.


Client retention is undoubtedly one of the biggest challenges in the fitness industry.
Whether you’re a freelance professional, an employee or a manager, you’ll need to come up with strategies to address this issue at some point.

Learn from our renowned industry experts panel as they share their experiences with customer loyalty throughout their careers. 

During this event, you’ll learn :
  • 9 key principles of client retention
  • Ready-to-use strategies (that have been proven to work)
Adam ZalkinAdam Zalkin

Global Sales Leader | Mindbody | www.mindbodyonline.com/

Adam is an expert in fitness industry sales. He excels at developing creative strategies to meet the needs of his clients at Mindbody, one of the most renowned fitness club management software on the market.
David HurstDavid Hurst
Fitness Industry Specialist | BSc.(hons) in Physical Education & Sports Science | davidhurst.podia.com/
David started his career as a personal trainer in a fitness club in London in 1996. Within 10 years, he moved all over the world and learned how to develop a clientele in each location. Thus, he began to create Personal Training development systems. Since 2002, David has been delivering quality training to help personal trainers develop their business and provide the best possible service to their clients.
Hélène Thériault
Hélène Thériault
Founder of Function First Coaching | World-renowned speaker | Holistic coach | Educator | www.functionfirstcoaching.com/
With her proprietary and accredited methodology “Dive Into a Coach Approach™”, Hélène trains and certifies healthcare professionals with a holistic framework that combines the best coaching practices, proven leadership skills, strength-based models, and a rich toolkit designed to boost business growth and create lasting results for patients.
Nathalie Lacombe
Nathalie Lacombe
Mental wellness expert | Nathalie Lacombe Coaching
Following a successful career as a corporate executive in the health and fitness industry for two decades, Nathalie Lacombe now brings her drive and optimism to you! Nathalie is recognized as the coach and cupid of the fitness industry thanks to her passionate leadership, her mindful and positive relationship building, and her diligent commitment to success. She now provides fitness and wellness fans, professionals, leaders, and organizations the coaching they need to thrive.
Perry Tucciarone
Director of Business Development | NEO Fitness Network
For over 20 years, Perry successfully owned and managed his own fitness clubs and consulted fitness clubs all over North America. His deep understanding of the industry allowed him to become the Director of Business Development at NEO Fitness Network. Perry is also involved with the FIC as a Provincial Council member and on the FIC Ontario leadership team.
Jeff Windsor
Jeff Windsor
Director of Business Development, North America | Hexfit
Jeff has been in the sports and fitness industry for over 11 years. His ability to find creative solutions for any situation has allowed him to excel from the very beginning. His years of experience as a Senior Sales Advisor in large Canadian fitness chains have allowed him to have a deep understanding of the reality of the industry. In 2021, he founded Trainer Toolbox, a system of digital & printable templates for personal trainers, to meet the changing needs of professionals.
Etienne Dubois
Etienne Dubois
Founder of Hexfit
Etienne Dubois founded Hexfit, a company that develops an interprofessional goal tracking software for health & fitness professionals. Hexfit was able to innovate and quickly distinguish itself, and now has a diversified clientele, including Olympic athletes, large fitness club chains and independent professionals, all over the world.

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