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Doctors Are Prescribing Nature. When Will Canada Get Serious About Prescribing Exercise?

Doctors Are Prescribing Nature. When Will Canada Get Serious About Prescribing Exercise?

Doctors Are Prescribing Nature. When Will Canada Get Serious About Prescribing Exercise?

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October 14, 2026

New cancer and mental health findings strengthen the case for making exercise more accessible. Across Canada, the trees are putting on quite the show. A walk among the maples and birches can feel like precisely what the doctor ordered. Through PaRx, Canada’s nature prescription program, it can be. Launched by the BC Parks Foundation […]

Picture of By Erin Phelan

By Erin Phelan

Fitness Industry Council of Canada

Doctors Are Prescribing Nature. When Will Canada Get Serious About Prescribing Exercise?

October 14, 2026

New cancer and mental health findings strengthen the case for making exercise more accessible. Across Canada, the trees are putting on quite the show. A

Mo Hagan to Retire as canfitpro COO at End of 2026

October 6, 2026

Robert Robinson, Mo Hagan, and David Patchell-Evans at the canfitpro Global Conference and Trade Show in August. Longtime Canadian fitness industry leader will step away

Beyond the Big Numbers: Five Gems You Might Have Missed in the 2026 HFA Global Report

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Fitness might have been a gamble only a few years ago. Now, it’s a winning bet. Among operators responding to the Health & Fitness

Four Million More

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Why Canada Needs a National Fitness Membership Drive Canada’s fitness industry knows how to sell. We run free trials, waive enrolment fees and launch

Could the Fitness Industry Help Solve the Loneliness Epidemic?

September 15, 2026

You walk into the gym and the person at the front desk welcomes you back like a long-lost relative. The instructor notices you weren’t there

Data Is Vital, But Marketing Alone Isn’t Moving the Needle

September 1, 2026

A Statement from the Fitness Industry Council of Canada (FIC) The federal government’s recent $6-million funding commitment to ParticipACTION underscores a critical public health priority:

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Spotlight

Doctors Are Prescribing Nature. When Will Canada Get Serious About Prescribing Exercise?

Doctors Are Prescribing Nature. When Will Canada Get Serious About Prescribing Exercise?

October 14, 2026

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