Product Showcase
Atlantis PW611 Power Squat Pro
The Atlantis PW611 Power Squat Pro is a plate-loaded lower-body machine developed as an evolution of the company’s earlier C111 squat platform, incorporating user feedback and biomechanical testing into a more refined design. Features include dual height-based starting positions, a six-position adjustable foot platform, a height-adjustable safety system, automatic release handle and integrated counterbalance mechanism to reduce starting resistance and support a smoother setup and movement path. The PW611 has a starting resistance of 40 lb and a maximum load of 360 lb, with the design intended to accommodate a wider range of users while promoting natural lower-body alignment and controlled force production.
For more information visit atlantisstrength.com.
EGYM Smart Strength Series 3
EGYM’s new Smart Strength Series 3 brings updated hardware and deeper software integration to the company’s connected commercial strength platform. The 18-machine line features redesigned ergonomics with contoured seating, optimized grips and refined movement paths, along with a larger 18.5-inch display, integrated LED elements and NFC or smartphone login. Machines automatically adjust settings such as seat position, range of motion and resistance for individual users, while integration with EGYM’s ecosystem supports guided training, real-time feedback and progress tracking.
For more information visit egym.com.
Technogym Reform
Technogym Reform marks the brand’s entry into the Pilates equipment category, combining performance-focused engineering with a refined, contemporary design. Developed with input from Pilates instructors, the reformer features quick-adjust components including the headrest, shoulder pads, foot bar and springs to support efficient exercise transitions. It is constructed from wood, aluminum and vegan leather, with marine-grade ropes for durability, and is available in Sandstone and Pearl Grey finishes. Reform also connects with the Technogym App, providing access to on-demand Pilates sessions for different experience levels and training goals.
For more information visit Technogym.com.
REP Strive Curved Treadmill
REP Fitness’s new Strive Curved Treadmill combines a self-powered curved runner with integrated sled training in a single machine. Designed for sprinting, walking, endurance work and loaded pushes, it offers eight levels of magnetic resistance, simulating up to 550 lb of sled resistance, plus a clutch system that fully disengages resistance for free-running mode. The deck can be set flat or at a 3% incline, while dual displays track metrics during both running and sled work. Built for home and commercial environments, the unit requires no electricity to operate and is positioned as a space-saving option for facilities looking to combine cardio and hybrid-style strength conditioning in one footprint.
For more information visit repfitness.com.
Matrix Magnum Kneeling Leg Curl
Designed for commercial strength environments, the plate-loaded Matrix Magnum Kneeling Leg Curl uses a unilateral kneeling position to isolate the hamstrings one leg at a time, helping users address strength imbalances while progressively loading the movement. For facilities building out lower-body training areas, it adds a focused alternative to more traditional leg curl, squat and press equipment while expanding the range of ways members can train the posterior chain.
For more information, visit Matrix Fitness Canada.
Cocoon Aqua Hydration Pod
Distributed in Canada by Uvalux, the Cocoon Aqua Hydration Pod combines radiant and steam heat, vitamin steam infusion, vibratory massage, aromatherapy and ambient lighting in a self-contained wellness system. Designed for commercial fitness, spa and recovery environments, the pod offers customizable 20- to 30-minute sessions and can be installed without plumbing, providing operators with a compact, automated recovery and relaxation amenity.
For more information visit uvalux.com.
Revinix Compression Boots
Canadian recovery company Revinix offers compression boots designed for both individual use and commercial fitness facilities, combining five overlapping air chambers, gradient compression up to 200 mmHg, six recovery modes, nine pressure levels and three levels of integrated heat in a 15- to 20-minute recovery session. For operators, the system is positioned as a compact, low-staff recovery amenity that can also support an additional retail opportunity, with facility partners able to offer paid sessions and resell units directly to members. Revinix is also expanding facility service and resale partnerships across Canada, following hands-on demonstrations at canfitpro GLOBAL in Toronto.
For more information visit revinix.com.
The Abs Company Standing Ab Twist™
The Abs Company Standing Ab Twist is a commercial core-training machine designed to train rotational strength from a standing position. Users stand on a large stable platform, select resistance from the built-in weight stack and rotate through the torso using ergonomic handles, with optional lower-body support for added stability. The unit offers up to 200 lb (90 kg) of selectorized resistance and is designed to accommodate a wide range of users, making it a straightforward option for facilities looking to add focused oblique and rotational core training without floor-based exercises.
For more information visit theabscompany.com.
SportsArt G660 Treadmill
The SportsArt G660 is a non-motorized commercial treadmill designed to combine performance with energy-generating technology. Part of the ECO-POWR Elite line, it features a slat-belt design, smart braking system, integrated inverter and dedicated Run and Push modes, giving users an intuitive option for running, conditioning and resistance-based training while supporting a more sustainable fitness environment.
For more information visit gosportsart.com.
Matrix Recovery Solutions: Cyber Relax Performance
Designed for commercial wellness environments, the Cyber Relax Performance combines 4D massage along a flexible SL-Track with zero-gravity positioning, full-body stretching, air compression and targeted heat. Its 19 massage techniques, six automated programs, body scanning, shoe-friendly calf massage, touchscreen controls and durable, replaceable upholstery make it a practical premium recovery solution for fitness facilities, hotels, workplaces and residential amenities. Backed by Matrix Fitness parent company Johnson Health Tech and more than 70 years of Fujiiryoki massage-chair innovation, it brings established recovery technology into a modern commercial format.
For more information, visit Matrix Recovery Solutions.
FITBENCH FITRACK
FITBENCH has introduced FITRACK, a compact multi-user functional training system designed to help commercial fitness facilities maximize programming capacity within a minimal footprint. Supporting up to 12 users simultaneously, the six-station training hub integrates strength, conditioning, landmine, striking and wall ball training around centralized equipment storage, creating an organized environment for small group training, personal training and independent workouts. Available in freestanding or bolt-down configurations, FITRACK can also be customized with optional digital coaching integration, HYROX-compatible wall ball targets and branded finishes, offering operators a flexible solution for transforming underutilized space into a dedicated functional training area.
For more information visit fitbench.com.
Rogue Air Rhino
The Rogue Air Rhino introduces a new approach to strength training by combining air-powered, velocity-dependent resistance with a concentric-only loading system that responds to the user’s effort—the harder you pull, the greater the resistance. Built around a low-inertia flywheel and supporting exercises including belt squats, deadlifts, rows, presses, and curls, the Air Rhino is designed for explosive power development, strength training, conditioning, rehabilitation, and recovery. Additional features include a precision damper for adjustable resistance, an integrated LCD performance console with Bluetooth and ANT+ connectivity, and the option for standalone or rack-mounted installation. According to Rogue Fitness, the concentric-only resistance minimizes muscle damage and supports faster recovery between high-intensity training sessions.
For more information visit roguefitness.com.
Human Touch® Novo XT PRO PLUS
The Human Touch® Novo XT PRO PLUS is a commercial-grade massage chair designed for fitness, wellness and recovery environments. Features include an S- and L-Track massage system that extends treatment from the neck to the glutes and thighs, an 8-inch touchscreen control, antimicrobial upholstery, and five automated wellness programs, including Stretch, Meditation and Recovery. The chair is intended to support pre-workout preparation, post-workout recovery and relaxation, making it suitable for health clubs, recovery zones and wellness facilities.
For more information visit humantouch.com.
StairMaster 10G
The StairMaster 10G is the latest addition to the company’s commercial stair climber lineup, featuring a redesigned frame, updated console options and new training modes. New features include OverDrive Training Mode, designed to simulate movements such as sled pushes and farmer’s carries while climbing, along with wider, deeper steps, a lower step-up height and ergonomic handrails. Available with LED or HD touchscreen consoles, the 10G also offers connected workouts, entertainment options and virtual landmark climbing experiences intended to provide an engaging training experience for a broad range of users.
For more information visit corehandf.com.
Echelon Stride Altitude Pro
The Echelon Stride Altitude Pro is a commercial-grade incline/decline treadmill designed for facilities looking to expand beyond traditional cardio training. Featuring a -6% decline to 42% incline range, a 4.0 CHP AC motor and a 24-inch HD touchscreen, the unit supports everything from recovery walking and endurance training to high-intensity hill workouts. Additional features include DuroFlex cushioning, integrated high-reach handrails, Bluetooth connectivity and access to Echelon’s connected fitness content platform. Designed for health clubs, corporate wellness centres, hotels and performance training facilities, the Altitude Pro brings a unique incline-training experience to commercial fitness environments.
For more information visit echeloncommercial.com.
Freemotion R8 Rower
Freemotion’s r8 Rower is a light commercial rowing machine with silent magnetic resistance, 26 resistance levels and a pivoting 24-inch HD touchscreen. Powered by iFIT, it supports coach-led rowing and off-machine workouts, automatic resistance adjustments, Bluetooth heart-rate connectivity and integrations with platforms including Strava, Garmin and Apple Health. Designed for facilities looking to add connected, space-conscious rowing options, the r8 Rower combines immersive digital content with a low-impact cardio format that supports endurance, strength and full-body conditioning.
For more information visit freemotionfitness.com.
Torque Fitness All Access Cable Station
Torque Fitness’ All Access Cable Station is a commercial cable training unit designed to support a wider range of users, including both standing users and wheelchair athletes. Built around a triple-pulley design with high, mid, and low grip positions, the station offers broad exercise variety with quick transitions and minimal adjustment. Features include a fully shrouded 320 lb weight stack, 4:1 weight ratio, adjustable pads, and expandable training options through Torque’s Relentless Ripper and Relentless Rope attachments. Designed for commercial gyms, athletic facilities, wellness centres, and inclusive fitness environments, the All Access Cable Station gives operators a compact, versatile strength-training solution that can support functional training, rehabilitation-style movement, and accessible programming from a single footprint.
For more information visit torquefitness.com.
Star Trac FreeRunner™ 10TRx
The Star Trac FreeRunner™ 10TRx is a commercial treadmill featuring the company’s patented HexDeck™ cushioning system, which combines an aluminum deck with a hexagonal suspension design intended to provide a more responsive running surface while reducing impact forces. The unit offers speeds up to 15 mph and incline settings up to 20%, making it suitable for a wide range of training applications. Additional features include NFC connectivity for compatible wearable devices, integrated wireless charging, a cooling fan, and a choice of LED or touchscreen consoles. With a 500 lb user capacity and a focus on durability and user comfort, the FreeRunner 10TRx is designed for high-volume fitness, recreation, and performance training environments.
For more information visit corehandf.com.
Magnum Plate Loaded Incline Lever Row
Designed for versatile, targeted back training, the Magnum Incline Lever Row features an incline frame, dual-grip handles, a unique floating or fixed handle mechanism, and a ratcheting foot platform for quick setup and precise positioning. Textured footplates and the adjustable platform support proper alignment and a secure, ergonomic start for more efficient reps. A core stabilizing footrest offers an alternative position to reduce chest pressure during heavier lifts, enhancing comfort for users of all sizes. The innovative handle locking system allows easy switching between fixed and free-floating movement for muscle isolation or more dynamic training, increasing overall versatility. Band attachment points enable explosive or controlled resistance work, while the premium lever arm and smooth bearings ensure controlled movement, long-term durability, and protection of the frame.
For more information visit matrixfitness.com.
Fit-X AI Training Platform
Introduced at HFA Show 2026, Fit-X is an AI-powered training platform designed to enhance personalized coaching and member engagement within commercial fitness facilities. The system combines intelligent workout programming, real-time exercise guidance, and compact sensors attached to existing equipment to track movement, repetitions, and performance data without requiring a full hardware replacement. Supporting strength, cardio, free-weight, and functional training environments, Fit-X integrates with a branded mobile app to deliver adaptive training experiences and actionable performance insights across the gym floor.
For more information visit fit-x.tech.
Power Plate pro8
The Power Plate pro8 is the brand’s most advanced vibration training platform, combining high-performance technology with integrated coaching tools for a fully immersive training experience. Featuring a large platform with adjustable 25–50Hz vibration, an embedded touchscreen with 250+ guided programs, and proMOTION multidirectional resistance cables with electronic control, the pro8 supports strength, recovery, and functional training in a single system. Designed for premium facilities and performance environments, it enables users to enhance muscle activation, circulation, flexibility, and overall training efficiency through a versatile, data-driven approach.
For more information visit powerplate.com.
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