SAVE FITNESS CANADA Social Media Campaign

SAVE FITNESS CANADA Social Media Campaign
By Fitness Industry Canada

By Fitness Industry Canada

FIC has launched a national social media campaign and we need your help spreading our message!

This is an opportunity to remind our government how essential fitness is to Canadians.


How can you help?


If you are currently not a member of FIC, please join us as we work to ensure the sustainability of fitness business across Canada. 


Visit for information about who FIC is, what we are currently doing to advocate for the industry and the benefits of registering as a member.


Did you know?
  • 42% of fitness businesses have closed permanently.

  • Fitness facilities have done everything asked of us, yet still are getting shut down while casinos, pubs, and large sporting events remain open.

  • Exercise is medicine. It’s good for our physical health and our mental health.

  • Most fitness businesses don’t qualify for the subsidy and funding currently available.


This is our opportunity to unite and let the government know the strength of our industry…




How can you join the campaign?

To support the social media campaign, we ask you to share the following images on your social media profiles. The longer version is for social media stories, and the shorter version is for social media feed posts.


We request that you post a blank image, as well as an image that includes a filled-out version of all the fields.


Please feel free to share the social media campaign with peers, employees, and members. Our voice is stronger together.


It’s time to act.

Image for social media story:

social media story

Image for social media feed post:

social media post

Please remember to follow and tag @ficdn so we can repost and share!


Visit and share our campaign website at  

Fitness Industry Council of Canada (FIC) is the not-for profit trade association that represents the voice of fitness facility operators across Canada. Representing more than 6,000 facilities with more than six-million members nationwide, FIC pursues a legislative agenda in the hope of bettering the fitness industry for both consumers and operators. FIC aims to work with both industry and government to improve the health and physical activity levels of Canadians.

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